Experience.
Real-world experience, not digital experience.
I came to the exact same conclusion as you. I'll share in my next post.
I did an experiment with Google Bard and the results were abysmal to me but may pass off as an original piece of work to/for the general public. (Avg populatulion reading age is 13 years old remember)
I was going to write it up today but got bushwhacked by life happening lol
I'll get it done tomorrow.