Just imagine. No Facebook. No Youtube. No Twitter. No Instagram. Nothing.
Just decentralized platforms, like Hive, 3speak or distrikt.
Suddenly, hundreds of thousands of influencers will be jobless. A huge amount of reputation will vanish.
Advertisers will face an unusual problem: nearly infinite budgets available, but not place to spend them.
Mental health will see a sharp increase: depression will basically disappear, people will start going out and smile at each other, just like they used to.
No fake news. No fact checkers. No rage, no hatred.
Just people sharing their thoughts and the decentralized economies pushing or pulling their posts from the collective hotspot, based on genuine attention.
Those who are good at writing, or fast at seeing trends, will suddenly be promoted by a transparent and collective accumulation of tokens. No more vanity metrics, just real tokens. If you're good, you just make money. No need to compete for keywords anymore.
Of course, in the beginning, there will be a lot of chaos. Some will spam, some will spread lies, some will be aggressive. But then again, the instant translation of attention into tokens will marginalize their posts automatically. Some will maybe try to pump those posts, because, you know, hidden agendas, and politics, and stuff. For a while, these posts may float, pushed by these spendings. But in a decentralized economy the value equalizes much faster. Eventually, they will fade out, because no one will actually read them.
The content will be cleaner, and this will snowball into a cleaner society.
Less prone to confusion, less aggressive, less polarized.
Sounds nice, right?
Of course, this may never happen. Our current, corrupted world may be so inertial that these crazy guys trying to build decentralized platforms will eventually be eaten alive by the Facebook, YouTube, Twitter and Instagram overlords.
But one can dream, right? As long as once can dream about it, there's still a chance that it may happen.
Photo by Luca Bravo on Unsplash