‘No Time to Die’ will be the first James Bond movie to include non-fungible token (NFT) collectibles.
The upcoming James Bond film ‘No Time to Die,’ will be the first in the series to have NFTs connected to it thanks to Metro-Goldwyn-Mayer Studios & EON Productions. The pair have partnered up with NFT platform VeVe to release the digital collectibles. These NFTs will mark the first official release of such digital collectibles for the James Bond franchise.
VeVe has signed several deals with major pop culture properties including DC and Marvel Comics along with a deal with Universal Pictures. The Universal deal has allowed VeVe to release Back II The Future NFTs along with Ghostbusters collectibles. Upcoming releases from the project include Jurassic Park. The company also signed a $100 million deal to celebrate women and LGBTQ artists in the community by creating an art collective named ‘Rewind.’
Speaking on behalf of VeVe, Chief Operating Officer Dan Crothers said that “’As fans of Bond, the film franchise’s legacy, and its ongoing impact worldwide, we couldn’t be more thrilled to bring an array of Bond digital collectibles to VeVe and our passionate community of collectors.”
Chief Marketing Officer at MGM, Stephen Bruno, adds that “As one of the longest-running and most successful film franchises of all time, James Bond continues to evolve and innovate to meet the demands of our devoted audiences around the globe.”
VeVe NFTs targeting movies and comics
The VeVe NFT marketplace has become the place to get official NFTs from many popular movie and TV franchises. The company has signed deals with the above-mentioned giants along with The Power Puff Girls, Adventure Time, Star Trek, Star Wars, and Todd McFarlane.
The platform originally offered digital artwork and action figures from properties like Batman, Superman, and Back to the Future. However, over the last two months, the platform has grown substantially due to the inclusion of digital comic books.
The comic books are released three times a week, and the latest releases have been selling out in just a few seconds. Value on these digital comics has also been rising. The NFT comics are sold via blind box, meaning that all NFTs are $6.99 and rarities are random. Some of these $6.99 digital comics are already being sold for more than $10,000 on the open market.