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What is a Viral Blog Post?
Few blog posts have all of these features, but you really just need one or two of them. Funny or cute photos of pets and children are always popular. So are controversial topics, and in some cases this type of content is offensive or scary. An example of the latter is when there is a scare about an outbreak of the flu or some other disease and everyone is looking for information on how to treat or avoid it.
Rumors, which may be true or false, are also likely to get spread quickly. Just as a rumor can be repeated in an office or high school, on the internet it can spread across whole continents. For example, you will sometimes see viral posts about a celebrity’s death that turn out to be untrue. I don’t recommend that you plan this type of viral campaign, but I’m just mentioning it as an example of how things are spread online.
Blogging on Trendy Topics
Trendy is also an important quality that most viral posts contain. Some of the most popular items online are about celebrities, athletes, politicians and other well known people.
Sometimes trends are about things or events rather than people. Think of all the hype that surrounds a new product released by Apple or Microsoft. Events such as extreme weather, sporting events, elections and even holidays can be extremely trendy topics.
The 7 Secrets of Creating Viral Blog Posts
Is there a hidden secret to creating viral blog posts? Unfortunately, there is no one action you can take that will guarantee that your post goes viral. Yet if you follow certain rules, you can increase the chances.
- Create Lots of Great Content
Remember that only a good blog post will usually go viral. So don’t expect that everything you write is going to be wildly popular. One of the tricks to creating viral content is to consistently post lots of quality posts. That increases your chances of having some of these posts go viral. Make sure you give a unique angle and article never miss out the personal touch. Specially, when we read blogs, we expect to read something based on personal experience or personal opinion, without this a Blog post is just another article.
- Give Some Thought to Your Titles
The title of your blog post is extremely important, as this is what people will see first. It also has a lot to do with how the search engines index your post. Giving your post a catchy title greatly increases the chance of people sharing it.
- Combine Trendy With Original
You have little chance of having a blog post go viral if it’s on a subject hardly anyone knows or cares about. It’s fine to blog about your favorite obscure hobby, but don’t expect this type of content to be widely shared. Keep up with the news, Google Trends, popular magazines and do research on sites like Quora, Google to see what people are currently reading, watching and discussing.
While it helps to pick a popular topic, if you want your blog post to go viral you must have an original take on it. Don’t just repeat something you found somewhere else. Perhaps you can post a controversial opinion, citing evidence against what some experts claim.
Controversial Marketing strategy for Instant traffic Boost
- Use Images and Video
Images and video can help to make a blog post more popular. You might make a short video where you give your thoughts on a topic. Rather than just trying to spread the video, however, you can embed it into a blog post and make some relevant comments as well. Photos are also good for attracting people’s attention and making it more likely that they will share your post.
Infogrpahics are another great way to create viral blog posts and we have already shared how to make an infographic go viral. Though, you need to work on unique idea and create an infographic.
- Leverage the Power of Social Media
While some blog posts may go viral without the creator making much of an effort, this is rare. The more you share your content, the more likely it is that it will spread. To do this, you must go out of your way to connect with people on social media and social bookmarking sites.
- Study Viral Content
If you want to get a feel for what goes viral, pay attention. Every single day there are new viral videos, photos and blog posts. Go to various sites and see which posts and other content rises to the top. You don’t want to copy someone else’s content, but you can get valuable guidelines.
- Decide What Kind audience You Want
Some content goes viral because it shocks, offends or misleads people. If you get famous for spreading this kind of material, you will be notorious rather than famous. If you want to be well known at any cost, you may be able to create some kind of controversy that gets widespread attention. However, if you’re trying to build good will or a positive reputation, you should be careful about what type of publicity you get.