Index4INDEX Card 286: Howard Schultz 1


Success is best when it's shared.

-- Howard Schultz

For more about Howard Schultz, keep reading....

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About the Quote

If no one knows about our success, are we turly successful? How can we convince other people of our success if we keep it to ourselves?

As necessary as failure is for us to reach success, success feels better than failure. Success is also something we want people to know about. After all, what's the point in being successful if we keep it a secret from the world?

We're familiar with athletes winning the top prize in their respective sports. We know about entertainers winning prestigious prizes and honors in their respective performing arts disciplines.

When we're successful, it reflects well on everyone who helped us along the way: family, teachers, instructors, coaches, teammates, assistants, staff, and a literal cast of thousands. When we succeed, we can share our success with as many people as possible.

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Some Information about Howard Schultz

Howard Schultz was born in Brooklyn, New York, US on 1953-July-19.

He is best known as the billionaire CEO of the Seattle, Washington, US-based Starbucks coffeehouse chain.

Schultz graduated in 1975 with a Bachelor of Science degree in Communications from Northern Michigan University. He joined Starbucks in 1982as its director of retail operations and marketing. In 1985 Schultz was named chairman of the board.

During a trip to Milan, Italy in 1983 he realized that just in this Italian city there were 1,500 coffeehouses. Inspired by this discovery, he wanted to transform Starbucks by means of rapid store expansion from a tiny regional business into a nationwide coffeehouse chain in a country spanning several time zones. To that end, in 1987 Schultz founded Il Giornale, an investor-backed coffee concern which purchased Starbucks. With Schultz at the helm, Starbucks expanded from 20 sotres to over 100 stores in 4 years.

In 1992 Howard Schults took Starbucks public. By 2000 Starbucks had 2,500 coffeehouses in about 12 countried.

-- Source

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