This is scary....
I was driving around town today...Thinking!
Jongo thinking, is never a good thing...
But alas, I started to reflect about all the exciting things taking place on Hive. There's lots of hype around the SPK Network and what they are bringing to the market. One look at what @leofinance is building and you can't help but smile! We've got Liketu, Actifit, Splinterlands....All building their applications and platforms!
Heck, even yours truly and our team at CTP....Always building!
Then comes the problem of onboarding. We all know this is the achilles heel when it comes to bringing more people to Hive. Once people get a taste and learn their way around, it's fine. But getting them here in the first place...Is the challenge.
Some may say marketing is what is needed. And I think that is the job of the individual apps, not so much the blockchain. Like @taskmaster4450 has said on numerous podcasts, you don't buy a Netflix subscription because of AWS and the tech making Netflix work.
So what do we need?
I can't help but think.....
It's more emphasis on mobile applications!
O.k., here's some of the current 'wins' we have on Hive when it comes to mobile:
Ecency
It's the flagship mobile application and front end for the blockchain. It gets a ton of support from the DHF and it's creator a top witness. The mainstay when it comes for a big bulk of the Hive population, using the blockchain every day. I personally would love to see other ways to log into the app, but currently it's a great option!
ActiFit
I think this platform has the biggest potential to onboard the masses. 'Move to earn' is a fantastic idea and you don't need to convince anyone that taking care of their health is a good idea. Same with Ecency, I'd love to see other ways to log into the app.
Splinterlands
Their mobile app is great, but it never seems to be a big focus of their dev team. However, playing games is a fantastic experience in the app.
Other than that, everything else on Hive seems to focus on their front end desktop UI. And I get it....
It comes from the 'Hive is a blogging blockchain' rep we seem to have earned. Now I don't think every app that focuses on their desktop UI feels this way, but if you ask anyone outside of Hive what Hive is known for...They'll say it's a blogging blockchain.
That has to change, and I think a focus on mobile applications would solve this.
Attention: Hive purists...Please turn away now!
This means, content that will thrive here is NOT 500 words or more. It's bite sized content. Snackable content is what we call it in CTP...
That's an infographic we developed a few years ago with some recent edits. But the point is, people engage and share snackable, bite sized pieces of content a lot more than long form articles.
What would I love to see in 2023?
Liketu On Mobile
Could you imagine? A REAL blockchain option to Instagram!!! I mean, I love the front end right now and believe this app has HUGE potential to bring more people to the blockchain. But again, purists beware...This means bite sized content incoming!!
3speak on Mobile
An option to create a TikTok-esque app on chain? 3speak is already a superior option to YouTube simply for the fact, SPK is coming lol. But imagine short videos, being able to be uploaded on the go? Game. Set. Match!
Threads on Mobile
I know that the LEO team is always working on a mobile ap. They get it! And if Threads becomes the focus of their mobile application, it truly could become the blockchain version of Twitter!
Veews on Mobile
Maybe, that's in the plans?????
We have so many amazing projects being built on Hive, I truly believe that if the emphasis is on mobile for a lot of them...This would help Hive grow more then we would possibly imagine.
