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Another weird take on a sport sport that I didn't know existed. Once you start to look around there is plenty of weird stuff happening around the world. It looks like a load of cheerleaders got bored and decided to start their own league and not wear much at the same time. I can see it being fairly popular especially with the male audiences.
I thought it was just a gimmick but they have a league so it is not just a one off match. The League started in 2009 as the Lingerie League and was rebranded as the Legends League. The girls take it seriously and most of them are athletes from various sporting codes.
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Not what i was expecting ,but I still think it is wrong. If they want to play then let them wear what the men wear. Then I suppose the popularity would disappear.
The League came about as a half time alternative for the Super Bowl viewers who didn't want to watch the adverts. This was a pay per view extra. The concept was expanded from an extra to a 10 team league in 2009.
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When the league changed to the Legends League in 2013 the dress code changed and it was decided to wear "performance" apparel. I have no idea what this is then as it still looks a bit skimpy. They now where all the various padding and helmets.
The game is full contact and is 7 a side so basically one player less than the men. No kick offs to start the game. The game has 4 x 10 minute quarters with a break of 12 minutes for half time.
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The girls don't get paid as such and receive a portion of the ticket sales. This varies from match to match and the highest viewing game so far had 280 000 viewers on pay per view. The average games see 50 000 viewers tune in on a Saturday night. Canada and Australia have now rolled out their own leagues.