Twitter shares on the new York stock exchange fell by more than 20% after the message of the publication Recode that Apple, Google and Walt Disney are not planning to make an offer to purchase the company. Interested in buying Salesforce remains, but the deal could reduce its capitalization by 25%, analysts warn.
Apple, Google and Walt Disney don't plan to make offer to buy microblogging service Twitter, the publication reported, Recode, citing sources. Google declined to comment, Apple and Walt Disney has not responded to the request of journalists.
According to Recode, the only real contender for the purchase of the company is Salesforce, but it is all easy. Buying Twitter may diminish the value of Salesforce by about 25% — to $12 billion, reported MarketWatch, citing analysts from Mizuho.
"This is a completely different company, and there is a likelihood that the Salesforce will have to invest to stimulate growth. Salesforce is will take 2-3 years to rebuild the lost value," said Mizuho. American is the developer of the Salesforce CRM system provided by the cloud service. The company's clients are corporations, not end users.
Sale of shares
Message Recode provoked the sale of shares of Twitter, quotes fell by more than 21% to $19,64 per share.
Previously, investors relied on the information publication of The Wall Street Journal, which reported that the Board of Directors of Twitter can receive offers from potential buyers this week. Among the contenders — Salesforce, Google, Disney, previously called Microsoft, Verizon.
According to experts polled by Reuters, Google might be interested in buying Twitter because of the audience and the number of news published in the social network.
Media company, Disney sees the microblogging service as a tool to expand the coverage of its sports and entertainment programs. And Salesforce can use the data analysis on tweets for business intelligence.
The Future Of Twitter
Despite the growth of annual revenues Twitter in the last year from $1.4 billion to $2.2 billion, the company's losses amounted to more than $500 million, and the monthly audience of the portal remained at 320 million people. Twitter's stock is now in new York less than $20 per share, whereas in the first week after the IPO in 2013, the company's shares showed an increase of up to $73,71.
Against the sale of the company is its CEO and co-founder Jack Dorsey. In his opinion, Twitter has a great future in the next 10 years.
In 2015, Twitter has acquired a number of startups, including Periscope and Niche, in the amount of $86 million Dorsey sees the great potential of video streaming service Periscope, allowing to diversify the communication in social networks. According to subordinates, Dorsey is actively involved in the company. For the first month on the post of CEO he has cut 8% of staff and included in the Board of Directors new members.
Source: https://twitter.com/rianru
