At first Satellites companies were the ones that offered streaming of Live TV, along came Cable Companies, now with more people getting rid of there Satellite/Cable providers and turning to streaming. There is more competition in market, Playstation Vue, Sling TV, and now Hulu (announcement from Mike Hopkins). With more and more people resorting to streaming, we are seeing more options, coming from a market where you were locked in to only one provider, it is nice to see other means to get the same entertainment without paying the outrageous prices. Hopefully soon we will have a provider that offers free broadcast television via the internet, sort of like OTA antennas. We are all paying for our internet anyway, this should be included in our service.