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Agreed... to a degree.
A large part of the Hive population tend to be absolutely terrified of anything that resembles "centralized," but it becomes an extreme polarity that ignores/forgets the positive benefits of centralized systems. Very few things are 100% bad/evil. To put it differently, we don't need to re-invent the wheel, just make a better wheel...
RE: Why do we struggle so much "marketing" HIVE?